Company News

Manifest 2026 Wrap-Up: From Noise to Clarity

Kelsey
Marketing
February 23, 2026

Manifest is where the supply chain and logistics industry gathers. This year, the theme was clear: less about the next shiny experiment, more about execution. And at Manifest 2026, we officially launched RateRunners to the market—bringing parcel billing and reconciliation clarity to brands, 3PLs, and carriers.

RateRunners booth at Manifest 2026
RateRunners at Manifest 2026 — our official launch to the market.

Key takeaways

  • Visibility beats dashboards.
  • Execution beats experiments.
  • Neutral shared data reduces disputes.
  • Billing clarity unlocks better partnerships.
  • Payments + reconciliation is the next layer.

What we came to prove

We came to Manifest to prove one thing: parcel billing and reconciliation is still broken because data is fragmented across brands, 3PLs, carriers, and systems—and the industry is ready for a shared, financial-grade system of record for shipping costs. We didn't come to blame 3PLs or carriers. We came to align everyone on shipping truth.

RateRunners delivers automated, intelligent reconciliation built for accuracy and trust. Brands bear the primary pain when visibility is missing—caught between fulfillment partners, carrier invoices, and internal spreadsheets. Our message resonated because it's ecosystem-neutral: we're not taking sides, we're giving every party the same source of truth.

What we heard on the floor

Conversations at the booth and in sessions kept circling the same themes: invoice lag, disputed charges, and the sheer effort of reconciling what was shipped versus what was billed. Shippers and 3PLs alike said they're tired of dashboards that don't tie to the numbers they actually pay. They want one place where shipments, rates, adjustments, and payments line up—so they can stop firefighting and start operating.

That's exactly why RateRunners struck a chord. When teams saw shipments mapped directly to billing, adjustments reconciled automatically, and shared views across brands and 3PLs, the reaction wasn't curiosity — it was relief. The conversations shifted from “another tool” to “finally, something that makes the numbers make sense.” What resonated most wasn't innovation for its own sake, but a practical system that aligns operations and finance around the same source of truth.

Our event at the Venetian

Our partner event at the Venetian, hosted at Madame Tussauds, brought together 120+ operators, builders, and leaders across the logistics ecosystem. Sponsored by APC Logistics, CBRE, Pipe17, RateRunners, ShipStation, and Sway, the evening centered on a single theme: clarity. Shared data. Fewer disputes. Partnerships built on trust instead of spreadsheets.

What stood out most wasn't just the turnout — it was the alignment. Conversations moved quickly past surface-level innovation and into real operational friction: billing mismatches, fragmented systems, reconciliation delays, and the tension that builds when numbers don't match. Whether it was a brand reviewing carrier adjustments, a 3PL scaling across new accounts, or a technology partner enabling integrations, everyone echoed the same need — financial transparency across the shipping lifecycle.

Sponsors like APC Logistics and Sway emphasized that execution at the final mile only works when the financial layer is structured and shared. Pipe17 reinforced the importance of system connectivity across ecommerce, ERP, and fulfillment platforms, while ShipStation spoke to the realities merchants face navigating multi-carrier environments. The consensus was clear: integration alone isn't enough — reconciliation is the missing layer.

Even discussions with CBRE around infrastructure and scalability tied back to operational precision. Growth in logistics isn't just about expanding warehouse space or increasing throughput; it's about removing friction from financial workflows that compound at scale. The Venetian event crystallized something we've believed from the start: the industry doesn't need more dashboards. It needs a shared system of record that brands, 3PLs, and carriers can rely on together.

And perhaps most importantly, there was a collective readiness for execution. Shipping complexity will continue to grow — but chaos is optional. The evening reflected a shift in mindset: from reactive reconciliation and spreadsheet-driven workarounds to structured financial infrastructure designed to scale. That shift is exactly where the industry is heading.

RateRunners partner event at the Venetian Hotel, Madame Tussauds
An evening at the Venetian — 120+ operators, builders, and leaders focused on clarity. With APC Logistics, CBRE, Pipe17, RateRunners, ShipStation, and Sway.
Karolina Smith speaking on stage at Manifest 2026
Karolina Smith on the future of AI in logistics — practical, measurable, execution-first.

Karolina on the future of AI

Karolina Smith took the stage to talk about the future of AI in logistics—practical, measurable, and execution-first. The room responded to the same message we carried on the floor: clarity first, then scale. AI should not be a layer of abstraction; it should be a tool that strengthens operational and financial precision.

She emphasized that the industry doesn't need more experimental models or buzzwords. It needs systems that turn fragmented shipping data into structured, actionable intelligence. When AI is applied to reconciliation, exception management, and variance detection, it stops being theoretical and starts becoming operational infrastructure. The goal isn't automation for its own sake — it's fewer surprises, faster resolution, and numbers teams can trust.

The takeaway was simple but powerful: AI in logistics must serve execution, not replace it. When shipping finance is structured and shared, intelligent systems can identify patterns, surface anomalies, and support better decision-making across brands, 3PLs, and carriers. That's where the future is headed — not more dashboards, but smarter, aligned systems that bring clarity at scale.

The shift: from innovation to execution

Past years at Manifest leaned into pilots and “what if.” This year, the shift was obvious: from innovation to execution. Buyers aren't looking for another experiment. They want solutions that plug into how they already work and deliver measurable clarity—faster reconciliation, fewer billing disputes, and a single view of shipping costs that finance and operations can both trust.

That's exactly where RateRunners sits: not as a dashboard layer, but as the system of record for parcel billing and reconciliation. One place where brands, 3PLs, and carriers align on what shipped, what was charged, and what was paid.

Why RateRunners resonated

We didn't show up with buzzwords. We showed up with a clear value proposition: parcel billing and reconciliation clarity across the ecosystem. Brands need to own their shipping truth without pointing fingers at 3PLs or carriers. 3PLs and carriers need a neutral layer that reduces disputes and speeds up resolution. RateRunners is that layer—automated, intelligent, and built for the way shipping actually works at scale.

What’s next

Manifest 2026 was our official market launch. From here, we're focused on bringing more brands, 3PLs, and carriers onto a shared system of record for parcel costs. We're doubling down on automation and accuracy—so that “what did we pay and why?” becomes a question that gets answered in one place, for everyone.

Start with clarity

If you're ready to move from shipping noise to shipping truth—one source of record for parcel billing and reconciliation—we're building the path. Join the list for early access and product updates.

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